Premier League and Microsoft announce five-year strategic partnership to personalize the fan experience with AI for 1.8 billion people

The Premier League and Microsoft Corp. on Tuesday announced a five-year strategic partnership to transform how 1.8 billion fans in 189 countries engage with the world's most-watched football league. As part of the collaboration, Microsoft will become the official cloud and AI partner for the Premier League's digital platforms, modernizing the League's digital infrastructure, broadcast match analysis and organizational operations.